ANN/THE KOREAN HERALD – Hyundai Mobis, a South Korean auto parts maker affiliated with Hyundai Motor Group, has developed the world’s first quantum dot display for automobiles with local dimming technology. This offers a lower-cost alternative to organic light-emitting diode displays commonly found in luxury vehicles.
This marks Hyundai Mobis’ entry into the high-end automotive display arena, positioning its quantum dot innovation as a challenger to pillar-to-pillar OLED display formats spanning the full width of the driver and passenger dashboard.
Hyundai Mobis’ new display boasts a 27-inch large curved screen with a slim profile of 14.5 millimetres (mm), which can be reduced to 10mm to accommodate different customer requirements, ensuring a seamless fit within various vehicle interiors.
By integrating quantum dot color technology with local dimming capabilities, the company claims it has enhanced colour quality, contrast ratio and glare reduction – rivaling the performance of OLED at a lower price point.
Dimming, commonly found in quantum dot light-emitting diode TVs, allows dynamic backlight control in segmented zones to increase contrast and achieve truer blacks in each area of an image. This is especially important for automotive displays, where minimising glare and maintaining clear visibility are essential for driver safety.
“Adapting quantum dot display technology – a mainstay in consumer electronics like TVs – for automotive use required significant custom engineering. For example, we had to ensure durability and performance under extreme conditions, as quantum dots can lose efficiency and stability at high temperatures,” said a Hyundai Mobis spokesperson.
OLED and quantum dot technologies are leading the charge in premium display applications across various devices, including TVs, smartphones and laptops. OLEDs are lauded for their brightness and cost-efficiency, particularly in TVs and monitors.