Daniel Lim
As Brunei’s leading retailer in consumer electrical and furniture, Intracorp launched the soft opening of their eighth retail outlet at Pekan Seria yesterday.
The building formerly housed a multipurpose hall and the Old Marina movie theatre.
Intracorp’s new showroom, now known as the first of its kind, features an open concept design, highlighted Intracorp’s Head of Marketing, Lolita Carman Bito-on.
“This new open concept is purposefully designed as a ‘One Stop Shop’ so that visitors who step into the showroom will be able to find what they are looking for at a glance,” she said, as nearly all the various products are placed in the open area across the almost 6,000 square feet of the building’s interior.
“We want to be closer to our customers, and its strategic location in Seria will make shopping easier for them,” she added.
Products and furniture from well-known brands are available here.
She also noted that the soft opening coincides with Brunei Mega Sale, which will continue up to May 6 include with the month of Ramadhan offering an all-month special deal. The store also added a week-long special promotion in conjunction with their soft opening from March 28 to April 2 as well as their Great Raya Campaign.
Purchasing customers are entitled to join the lucky draw until May 31, with 35 prizes worth a combined total of BND17,368.
“With the opening of our eighth branch, we aim to further improve our services to consumers by providing good quality goods at a competitive price,” she added.