Izah Azahari
KLEAR, a local brand of home appliances, opened their first brand stores at Rimba Point and Aman Hills Shopping Centre yesterday.
The brand marked its entry into the market by showcasing their products, including the KLEAR Titan, KLEAR Mastercook and KLEAR Undersink Filtration Enhancer.
The opening ceremony for KLEAR Rimba Point brand store was held in the morning and was officiated by KLEAR Marketing Director Hui Ting Wong and KLEAR Rimba Point Manager Nur Mazira Nasirah binti Najirahmat.
Meanwhile, the KLEAR Aman Hills brand store was launched in the afternoon and was officiated by Hui Ting Wong, KLEAR Head of Sales and Revenue Kevin Tay and KLEAR Aman Hills Manager Adlin Rasidah binti Abi Hurairah.
Wong said KLEAR sought to provide innovative products catered to the Bruneian market with a ‘rent-to-own’ model.
“For example, we understand the water condition in Brunei, so we wanted to bring in the Titan model, an outdoor water purifier that is more suited for the water conditions here,” she said.
She said the company also decided to bring in other brands such as the Hizero Floor Cleaner.
Wong said that KLEAR has also brought in their after-sales service model to Hizero, making KLEAR the first company around the world to provide the longest warranty after-sales service.
“As they provide the rent-to-own plan, we wanted to extend our warranty up to three years for customers,” she said.
Wong said there are plans to expand to six stores nationwide.
“We want to provide career and employment opportunities to our people here in Brunei as every store has a manager that is in charge and are the entrepreneurs of KLEAR,” she added.
She said they also hoped to open an experience centre. “We have a lot of products we want to introduce in the future. So we want to set up a flagship store to be able to showcase them.”
