TOKYO (XINHUA) – The market size of Japan’s anime industry has topped the JPY3-trillion mark for the first time in 2023, supported by strong overseas sales, local media reported yesterday.
Japan’s animation industry generated around JPY3.3 trillion (about USD21 billion) in 2023, marking a record high and a 14-per cent increase from the previous record marked in 2022, public broadcaster NHK reported, citing a recent report by the Association of Japanese Animations. Overseas anime revenues surpassed those of the domestic market in 2023, with overseas sales standing at JPY1.72 trillion, up 18 per cent from a year earlier, according to the industry report.
Meanwhile, domestic revenues came to JPY1.62 trillion, making up 49.5 per cent of the total.
Chief Editor of the report Hiromichi Masuda said the overseas market is rapidly expanding due to the strength of internet distribution, noting Japanese animation remains popular at home, but it is also steadily gaining fans worldwide, giving a further boost to the industry.