(ANN/KOREA HERALD) – BTS member J-Hope and Seventeen captivated audiences with their musical collaborations at Louis Vuitton’s Men’s Fall-Winter 2025 Show in Paris on Tuesday.
J-Hope lent his voice to Pharrell Williams’ new track, LV Bag, which closed the fashion show with a memorable finale. The song, created specifically for the event by Williams, Louis Vuitton’s men’s creative director, featured J-Hope collaborating with American rapper Don Toliver, adding a dynamic energy to the presentation.
Expressing his gratitude, J-Hope stated, “I was thrilled to return to Paris and grateful for the warm welcome from Armys. It was an honor to participate in this incredible track alongside Pharrell. I’ll do my best to deliver another great performance at the upcoming Le Gala des Pieces Jaunes charity event.”
Seventeen, another K-pop powerhouse, also showcased their versatility with Bad Influence, a track by Pharrell Williams unveiled earlier in the show. Created exclusively for Paris Fashion Week, the collaboration allowed Seventeen to explore new artistic dimensions. “It’s a joy and honor to work with an artist like Pharrell Williams. This track allowed us to showcase a new side of Seventeen, and we hope it connects with listeners worldwide,” the group shared in a statement.
Pharrell Williams, a 13-time Grammy Award winner celebrated for hits like Happy, brought his creative vision to both tracks. His friendship with J-Hope contributed to the surprise collaboration for LV Bag.
J-Hope is set to perform next at the Le Gala des Pieces Jaunes charity event at La Défense Arena in Paris on Thursday.
Seventeen, celebrating their 10th debut anniversary this year, continues to expand their global reach. The group is currently on their Seventeen [Right Here] World Tour in Asia, with stops including Singapore, Jakarta, and Bangkok.
In April, Seventeen will make history as the first K-pop artists to perform at Mexico’s Tecate Pa’l Norte 2025 festival in Monterrey, further solidifying their status as global icons.