BANGKOK (ANN/THE NATION) – In a significant move to enhance convenience and broaden their customer base, AirAsia Superapp and Foodpanda have joined forces, granting users on both platforms expanded access to an array of services.
Customers of AirAsia Superapp can now enjoy the convenience of Foodpanda’s nationwide food delivery services, while Foodpanda users gain access to the Superapp’s reliable and cost-effective ride-hailing options, according to Foodpanda CEO Siripa Jungsawat.
Siripa highlighted the dual objectives of the partnership: to offer existing customers a more comprehensive and seamless service experience and to attract new users to both platforms.
Both services will also allow users to accumulate airasia points, which can be redeemed for airfares on airasia and other airlines, hotel accommodation, and other exclusive deals through the airasia Superapp.
Users will earn one airasia point for every THB15 spent on the airasia ride service in the Foodpanda app.
The move coincides with a tourism recovery in Southeast Asia. Airasia Superapp also partnered with Foodpanda Malaysia in May.
The app will be renamed airasia MOVE soon, said the company.
Foodpanda operates in over 400 cities across 11 Asian markets: Singapore, Hong Kong, Thailand, Malaysia, Pakistan, Taiwan, the Philippines, Bangladesh, Laos, Cambodia, and Myanmar. It is a subsidiary of Delivery Hero, a global food delivery industry leader.
