James Kon
A team from Porsche Brunei recently came together to build a community garden for the neighbourhood of Kampong Bolkiah ‘B’ in Kampong Ayer under the ‘Dream Together’ initiative.
The community garden is located at the Yayasan Community Centre as a safe space for the children of the neighbourhood to learn, play and socialise.
While the garden will help preserve nature and benefit the environment through carbon sequestration, it is also hoped to foster environmentally-conscious mindsets in the next generation.
The event served to give back to the community and environment, and also marks the start of Porsche Brunei’s 25th anniversary celebrations this year.
“Ecological responsibility and economic success go hand in hand at Porsche,” said General Manager of Porsche Brunei Lahiru de Silva.
“The Dream Together initiative emphasises the pioneering spirit of Porsche, integrated with responsibility towards our environment and society.
“By 2030, Porsche aims to be carbon-neutral across the entire value chain and the life cycle of newly sold vehicles.”
Through the initiative, Porsche Brunei seeks to promote sustainable living and in planting the community garden together with the people of Kampong Bolkiah ‘B’, Porsche Brunei aims to foster a sense of responsibility and ownership towards a greener habitat.
The Dream Together initiative also seeks to fulfil Brunei Darussalam’s national vision, Brunei Vision 2035.
By 2035, the Sultanate aims to be recognised for the achievements of its people, high quality of life and a strong economy that is dynamic and sustainable.
The focus for this year’s World Environment Day is ‘Living Sustainably in Harmony with Nature’ with the campaign slogan of ‘Only One Earth’.
Porsche’s sustainability strategy is aligned with this, as the sports car manufacturer aims to significantly shrink its carbon footprint in its value chain and vehicle lifecycles by 2030.
By the same year, the share of all new Porsche vehicles with an all-electric drive should be more than 80 per cent.
These targets highlight Porsche’s ambition to be a pioneer of sustainable mobility, as well as its holistic approach towards electromobility.
Porsche’s production at its headquarters in Zuffenhausen has been carbon net neutral since 2020, followed by Leipzig at the beginning of 2021.
