SEOUL (ANN/KOREA HERALD) – YG Entertainment announced Monday that Blackpink has achieved a milestone, with their music video for “Ddu-du Ddu-du” surpassing 2.2 billion views on YouTube.
This accomplishment solidifies Blackpink’s position as the K-pop artist with the most-viewed music video.
“Ddu-du Ddu-du” is the lead single from the group’s first EP “Square Up” which was released in June 2018. It not only dominated every domestic music chart but also claimed No 50 on Billboard’s Hot 100 while the mini album notched No 50 on the Billboard 200, both records for a K-pop girl group at the time.
It has generated close to 700 million streams on Spotify so far.
The performance video for the mega-hit garnered 500 million views on the platform as of last month.