In today’s increasingly complex financial landscape, clients expect more than traditional banking services. They seek a seamless integration of wealth management and lifestyle benefits that can cater to their evolving needs. Baiduri Bank’s Prestige programme, designed for affluent individuals seeking premium financial solutions, delivers a tailored suite of offerings that meets these expectations with precision and expertise.
Comprehensive wealth solutions
At the heart of Baiduri Prestige is its wealth management and financial services. Members benefit from personalised guidance provided by dedicated relationship managers, who help navigate a wide range of investment options, including unit trusts, equities, and bonds. These options are aligned with individual risk appetites and long-term financial goals. With preferential rates on a broad range of financial products, Baiduri Prestige ensures that members not only grow their wealth but also enjoy the cost-efficiencies of banking services.
“Our vision with Baiduri Prestige is to create an ecosystem that goes beyond mere transactions,” says Lim Kian Chiong, Head of Retail Banking at Baiduri Bank.
“In today’s fast-moving world, it’s crucial that we offer more than traditional wealth management. We combine tailored financial solutions with exclusive lifestyle privileges, so our clients not only plan and grow their wealth but do so in a way that aligns with their personal and family goals. We are committed to providing a service that evolves with the needs of our clients, ensuring they remain at the forefront of opportunity, no matter where life takes them.”
The programme offers access to a dedicated team of relationship managers who provide advice on investment strategies. Clients are personally guided through portfolio reviews to ensure their financial roadmap remains on course, supported by market insights from Baiduri Bank’s team of experts.
Exclusive lifestyle privileges
Complementing the financial advantages are a host of exclusive lifestyle benefits that set Baiduri Prestige apart. Members enjoy privileged access to Baiduri Prestige Centres, where dedicated spaces are designed to offer both privacy and personalised service. Whether for a financial consultation or simply a moment of relaxation, the centres exemplify the hospitality and attention to detail that Prestige members have come to expect.
Additionally, Prestige members enjoy global benefits such as Visa Concierge, offering 24/7 assistance for travel bookings, dining reservations, and exclusive access to events. Other highlights include preferential rates on foreign exchange and remittance services, along with a higher daily cash withdrawal limit of BND5,000 at Baiduri ATMs. These privileges enhance the everyday experience of Prestige membership, making it both rewarding and convenient.
Recent enhancements to the programme also include a comprehensive card package, where Prestige members receive the Baiduri Prestige Mastercard World Debit Card and a choice between the Baiduri Prestige Visa Infinite Credit Card, the and the Royal Brunei (RB) Visa Infinite Credit Card, or both—all with a perpetual annual fee waiver. These cards serve as recognisable identifiers of Prestige membership, unlocking exclusive privileges such as complimentary travel insurance and access to airport lounges worldwide. The RB Visa Infinite Credit Card offers members 15 Royal Skies miles for every BND10 spent at Royal Brunei Airlines, 8 miles for every BND10 spent on other purchases, and an additional 7kg baggage allowance when flying with Royal Brunei Airlines.
The family legacy
Baiduri Prestige extends its privileges to family members through the Prestige Family feature. Up to four nominated family members can enjoy a range of financial and lifestyle benefits, including access to dedicated relationship managers and exclusive services. This extension reflects Baiduri Bank’s commitment to fostering financial security and enjoyment across generations, ensuring that family members are well-supported in their own wealth journeys.
“What truly sets Baiduri Prestige apart is our relationship with our clients,” says Dolienna Brahim, Prestige Team Manager. “Through the Prestige Family feature, up to four nominated family members can also access the same dedicated relationship managers and enjoy a wide range of exclusive benefits, including supplementary cards with perpetual fee waivers, preferential loan rates, and personalised banking services, ensuring financial security and privilege across generations.”
A lasting commitment to excellence
Baiduri Prestige has recently undergone a brand refresh, unveiling a sleek and contemporary new look. This bold update reflects Baiduri Bank’s continuous drive for innovation and excellence, aligning the brand’s identity with the premium services it offers. The enhanced visual identity serves as a reminder that Baiduri Prestige is at the forefront of premium banking, offering clients a service that is as sophisticated as it is practical. “The new branding is more than just a visual transformation—it marks our renewed focus on delivering a refined banking experience that combines premium features with functionality,” shares Lim Kian Chiong.
As Baiduri Bank continues to uplift its Prestige programme, the focus remains on delivering comprehensive services that support both the financial and personal aspirations of its members, with an emphasis on innovation and client-focused solutions.
