App enhances engagement for automotive professionals

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Brunei Shell Marketing Company Sdn Bhd (BSM) launched the Shell Advantage Rewards (SHARE) App at the Shell Mechanics Night 2024 event on Thursday.

BSM Managing Director Captain Mohammed Alexirwan bin Haji Omar said, “The SHARE App represents a significant step towards BSM’s vision of digitalising our services and strengthening partnerships with mechanics across the Sultanate.

“The programme acknowledges the hard work and expertise of mechanics using our Shell lubricants by providing a secure and convenient platform to earn rewards.”

The event, attended by 380 participants from the 2023 Shell Master Mechanics programme, celebrated the new milestone in BSM’s commitment to supporting Brunei’s automotive professionals.

The app is a loyalty programme tailored to car mechanics who utilise Shell lubricants supplied by BSM for vehicle servicing. The programme offers mechanics the convenience of earning loyalty points and rewards with features that enhance engagement with Shell products. – Fadley Faisal

ABOVE & BELOW: Brunei Shell Marketing Company Sdn Bhd Managing Director Captain Mohammed Alexirwan bin Haji Omar delivers a speech; and a presentation at the event. PHOTO: FADLEY FAISAL
PHOTO: FADLEY FAISAL