30 years strong: Celebrating Baiduri Bank’s milestone year

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This year, Baiduri Bank marked a significant milestone—30 years of service, resilience, and transformation in Brunei Darussalam’s financial landscape. Since our founding in 1994, Baiduri Bank has grown to become Brunei’s largest conventional bank and a trusted partner for individuals, businesses, and communities, playing a pivotal role in fostering economic development and supporting Brunei’s growth.

Our 30th-anniversary campaign, “With You Through Every Chapter,” was both a celebration of our shared journey and a reflection of our gratitude to the customers and communities who have supported us for the past three decades. From rewarding loyal customers with prizes such as EV cars, investment packages, and unforgettable travel experiences to unveiling a commemorative logo symbolising trust, innovation, and our enduring bond, this year was truly a celebration of partnership and progress.

Driving innovation for Brunei’s financial future

In 2024, Baiduri Bank continued to lead Brunei’s digital transformation, aligning with the nation’s economic diversification goals and Brunei Vision 2035. This year, we took significant steps to enhance the banking experience for our customers while supporting Brunei’s transition towards a more diversified and digital economy.

One of our most transformative milestones was the continued migration of our core banking system to Temenos’ cloud-based SaaS platform—the first of its kind in Brunei. This shift enhances our ability to scale operations, streamline processes, and deliver personalised banking experiences securely and efficiently. Complementing this, we embraced AI-driven credit risk management and intelligent automation to optimise lending processes, significantly reducing approval times. These improvements enable SMEs and individuals to secure financing more quickly and confidently, helping them pursue new opportunities with ease.

Our focus on cashless solutions gained momentum with innovative products like Tap2Pay, Brunei’s first NFC-enabled mobile payment solution. By turning any Android smartphone into a payment terminal, this technology empowers MSMEs with cost-effective, secure, and convenient payment options. Similarly, Baiduri QPay enables businesses and UnionPay Debit Cardholders to adopt fast, QR-based transactions, supporting Brunei’s shift towards a digital-first economy.

This year also saw the launch of Baiduri Invest, a platform providing customers with access to global stock exchanges, empowering individuals to take control of their financial futures with greater confidence and convenience.

Strengthening sustainability and empowering communities

At Baiduri Bank, we recognise that our success is closely tied to the well-being of the environment and the communities we serve. This year, we strengthened our sustainability and corporate social responsibility (CSR) efforts, guided by a vision of balancing progress with responsibility.

Following the establishment of a Sustainability Committee in 2023, we successfully conducted a Materiality Assessment to identify and prioritise key environmental and social issues for the Bank and our stakeholders. These findings will guide the development of a sustainability framework aligned with Brunei’s long-term goals.

Our environmental initiatives reflect this commitment. Projects like H2O Heroes, in partnership with Green Brunei, removed 685kg of waste from Kampong Ayer, preserving waterways and raising awareness of conservation. The Lokal Market Beach Edition showcased local eco-conscious businesses and promoted zero-waste practices. Additionally, Oceans Week Brunei supported marine conservation through the deployment of the country’s first Laut Midi reef ball.

On the social front, the Baiduri Masters 2024, one of Brunei’s largest CSR events, brought together more than 600 golfers over two weekends. This year, the event raised BND64,000 in donations, with five charitable organisations—each receiving BND12,800—to support welfare programmes for the differently abled and underprivileged. Meanwhile, our “Let’s Give Back This Ramadhan” campaign provided essential supplies to 90 underprivileged families and stationery kits to students, thanks to the dedication of our employee volunteers.

Under the economic pillar, we continue to foster an entrepreneurial culture and promote financial literacy. The Baiduri Enterprise Hub, celebrating its first anniversary this year, remains a key platform for MSMEs and startups, offering resources, networks, and spaces for growth. We are also proud sponsors of the Brunei Economy Programme through the TRANSFORM series and Asia Inc Forum. Partnerships with organisations such as DARe, AITI, Shell LiveWIRE, and YEAB further enhance our efforts to support business development and collaboration.

Investing in our people for future success

Baiduri Bank’s success is built on the dedication and talent of our people. In 2024, we continued to invest in their growth, equipping them with the skills and knowledge needed to navigate an evolving financial industry.

Through initiatives like the Leadership Academy and the Emerging Leaders Mentorship Programme, we developed future-ready leaders committed to excellence. At the same time, our Employee Wellness Initiative encouraged employees to prioritise their physical and mental well-being, fostering a healthier, more engaged workforce.

This dedication to talent development earned Baiduri Bank regional recognition, with the Bank receiving the Brunei Employee Engagement of the Year award at the Asian Management Excellence Awards 2023.

Co-creating a better future together

As we conclude 2024, we reflect with pride on a year defined by progress, innovation, and purpose. Our 30th anniversary has been an opportunity not only to celebrate our achievements but to reaffirm our commitment to the future.

From pioneering financial solutions and driving sustainability to empowering local businesses and supporting our communities, we will continue to set the standard for banking excellence in Brunei. As we step into 2025, we look forward to co-creating the next chapter of success—together with our customers, employees, and partners.

Thank you for being part of our journey. Here’s to the future—innovative, sustainable, and full of possibilities.