Spanish sportswear brand KELME, established in the 60’s, landed in Brunei Darussalam yesterday with an official launch of its store in Aman Hills.
Permanent Secretary (Administration, Finance and Estate) at the Ministry of Culture, Youth and Sports (MCYS) Pengiran Mohammad Amirrizal bin Pengiran Haji Mahmud, joined by the KELME Sports Shop Chief Executive Officer Kevin Onn and Manager Grace Lim Siew Hong as well as family members Lim Thian Lee and Wong Mee Kiew, officiated the launch with a ribbon-cutting ceremony.
The opening of KELME Sports Shop in the Sultanate also marked its first store on Borneo Island.
KELME has become known for its high-quality products and innovative designs, particularly in football and running industries.
KELME has a strong presence in the international market and has sponsored various professional soccer teams, including the Spanish national team.
The brand is committed to providing its customers with products that are both stylish and functional, and it continues to strive for excellence in the sportswear industry. KELME products are known for their quality and affordability, making them a popular choice among amateur and professional football players alike.
In recent years, KELME has expanded its offerings to include a wider range of sports, such as basketball, tennis, and running, and has established itself as a leading brand in these areas as well.
The company’s commitment to quality and innovation has helped it to maintain its position as a top sportswear brand, and it continues to grow and evolve in response to changing market demands.