James Kon
Participants who completed the four-day Marketing for Home Based Business course organised by the Continuing Education and Training (CET) under the Institute of Brunei Technical Education (IBTE) expressed the benefits of joining such courses to further expand their businesses.
The participants are from the Single Mothers Movement Association (PGIT) hoping to expand their home-based business to further generate income and increase their standard of living.
Kaipah binti Abdul Rahman, a single mother with seven children, said, “The course was valuable and we learnt a lot.
“We were exposed to approaches of hydroponic farming and visited shops to look at materials needed to start a hydro-phonic farm.”
She highlighted, “We also learnt about marketing online through social media like Facebook, Instagram as well as WhatsApp.”
Kaipah sells her Nasi Katok 148 at a cube store in Jalan Ong Sum Ping.
Describing her life as a single mother, she said, “I have to look for income for myself and my children.
“My business started even before I got divorced, but after, I have to ensure that there is enough income for daily expenses and for my children. My youngest child still attends school.
“I hope through this course, I can expand my business,” she said.
Meanwhile, Pengiran Aisha binti Pengiran Haji Hashim, who sells items online and at a cube store, said, “The course increased my knowledge and understanding on marketing as well as hydroponic farming.
“I also learnt about accounting and financial management, as well as marketing online using Instagram, Facebook and TikTok.”
Pengiran Aisha, who has five children to care for, said, “Single mothers face many challenges.
“To live a better life, I am employed but I also need to look for extra income by running my own small business.”
