The local fishing community at Kampong Bolkiah ‘A’ Community Development Centre attended a digital marketing workshop organised by the Global Awareness and Impact Alliance (GAIA) yesterday.
The workshop aimed to help the fishing community gain easier access to the local market.
The event began with remarks by GAIA Research Associate Nafisa Halim, who underlined the importance of building a sustainable coastal future for Brunei by empowering the fishing community.
Facilitator Abdul Khaliq Roziman briefed the participants on digital marketing and methods to promote products using social media.
The event was made possible by the public’s contribution from the GAIA Virtual Art Showcase on illegal, unreported, and unregulated (IUU) fishing in August 2021, which auctioned art pieces themed ‘Coastal Future’.
The pieces were designed by local artists Emy Tahir, Elroy Ramantan, Nina Lee and Nurus Saifulbahri.
The auction’s proceeds were used to support the fishing community affected by COVID-19 due to the closure of markets and tighter movement restrictions.
The auction was conducted alongside the launch of GAIA’s policy paper on IUU Fishing on the Borneo Island, available on the GAIA website.