23.8 C
Brunei
Friday, September 30, 2022
23.8 C
Brunei
Friday, September 30, 2022
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    Business, tourism best practices in focus

    The International Journal of Business Events and Legacies (IJBEL) recently held the sixth instalment of its IJBEL Studio Series at Curtin University Malaysia (Curtin Malaysia).

    In the latest session, panellists comprising Miri-based travel and event organisers Ian Kuek, Wilson Ho and Caroline Elizabeth Marsh, shared some of their best practices and strategies for revitalising Miri’s tourism and business event sectors in a post-COVID-19 environment.

    Managing Editor of IJBEL and Associate Dean of Research and Development of Curtin Malaysia’s Faculty of Business Dr Tiong Ying Ying moderated the session.

    IJBEL is Sarawak’s online platform for industry students, academics, researchers, practitioners and policymakers to understand the relationship between hosting business events and correlating activities such as management, economics and entrepreneurship.

    Launched in March this year, it is jointly published by Business Events Sarawak (BESarawak) and Curtin Malaysia in collaboration with Universiti Teknologi MARA (UiTM) Sarawak, Sarawak Research Society and other partners. It is the world’s first online journal to merge business events and legacy topics.

    The IJBEL Studio Series is a secondary platform aimed at presenting IJBEL in a studio setting to those interested or are actively involved in business events to learn more about marketing, tourism development, management, economics, entrepreneurship, hospitality and legacies.

    The session in progress. PHOTO: CURTIN UNIVERSITY
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