Brunei Association of Hotels re-elects president

Lyna Mohamad

Brunei Association of Hotels (BAH) members re-elected former president of the association, Mohd Iswandi bin Maaruf, as BAH President for 2021-2022.

Mohd Iswandi, who was former Director of Operations at Mulia Hotel and currently General Manager of UBD Corporation Sdn Bhd, said he is honoured to be serving again in the association and also to the industry as a whole.

He added, “BAH continues to be the voice of the industry, to strive toward tourism growth and industry harmony; and for the past years, the association has been working closely with its hotel members along with the Tourism Development Department and the ASEAN Hotel and Restaurant Association (AHRA).”

He shared that a smart plan will be introduce to maximise awareness of BAH in the country, to create effective relationship with external stakeholders, to develop a respected and effective and to stimulate interest in the hotel industry career development and unlock full potential of hotel industry revenue.

“Last year was a very challenging phase for hoteliers, restaurant businesses, and especially the hospitality and tourism sector. We are blessed and grateful in Brunei Darussalam in this pandemic situation, we are led by the leadership of His Majesty Sultan Haji Hassanal Bolkiah Mu’izzaddin Waddaulah ibni Al-Marhum Sultan Haji Omar ‘Ali Saifuddien Sa’adul Khairi Waddien, Sultan and Yang Di-Pertuan of Brunei Darussalam.

“The pandemic has fundamentally changed the customer experience, and it is likely to stay this way until the virus fades. Hence, the hospitality sector has no choice but to re-imagine the customer experience for the realities of this new normal.

Brunei Association of Hotels 2021-2022 executive members in a group photo. PHOTO: LYNA MOHAMAD

“As the hospitality sector re-opens for business, hotels and restaurants in particular, they must do all they can to not only provide a clean space for customers, but also one that alleviates their health-related worries, while authorities will continue to require businesses to adhere to Ministry of Health (MoH) guidelines.”

The re-election was held during the association’s annual general meeting held on February 25, where the meeting discussed on BAH financial status and other related agendas, followed with the selection of the new president, vice president, honorary secretary, honorary treasurer and four executive members.

The other elected executive members are General Manager Ahmed Kamil Kassem of Wafa Hotel & Apartment as Vice President; Director of Sales and Marketing Paula Munoz of Radisson Hotel as Honorary Secretary; and Duty Manager Conrad Boyd Mosidin of Abdul Razak Apartment as Honorary Treasurer.

The four elected executive members are Assistant General Manager Kee Taufek Kee Harrith of D’Anggerek Serviced Apartment; Operations Manager Nuriyah Safawati binti Salim of Parkview Hotel; Manager Susan Seah of Aman Hills Hotel; and Operations Manager Christina Baker of the Starlodge.

Since BAH’s establishment in the early 90s, it now has 39 members, and there are 89 establishments ranging from luxury resorts, international standard hotel, business standards, budgets, guest houses and homestays.