ANN/THE STAR – The AirAsia Superapp and foodpanda are working together to offer better value and greater convenience to users across the Association of Southeast Asian Nations (ASEAN) and beyond by combining the strengths of both platforms.
According to a statement from AirAsia, the partnership enables both platforms to leverage on each other’s strengths whereby AirAsia Superapp’s ride-hailing service, airasia ride, is made available on the foodpanda app. Vice versa, foodpanda will be powering the travel superapp’s food delivery service by connecting millions of AirAsia Superapp users to foodpanda’s extensive network of more than 100,000 merchants and thousands of delivery partners.
“With this, AirAsia Superapp’s food offerings will move towards a dine-in model,” it added.
Capital A Chief Executive Officer (CEO) Tan Sri Tony Fernandes said the group is laser focussed on fulfilling its travel superapp vision and is glad to have found positive synergy with a strong delivery partner as it moves on to a dine-in model for its food business.
“There is so much potential where both airasia Superapp and foodpanda can further explore together, such as payment solutions via BigPay, joint loyalty programmes with AirAsia rewards, possible subscription plans and much more,” he added.
While foodpanda CEO Jakob Angele stated the opportunity of bringing together two of Malaysia’s biggest household brands is a special one for them. “We’ve both built great services that Malaysian customers have grown to rely on and love so this is a natural partnership to jointly offer great value, variety and convenience to all our customers,” Angele added.
AirAsia Superapp Acting CEO Mohamad Hafidz Mohd Fadzil said that as a regional travel superapp, the group is all about providing a seamless and convenient experience to users, who are primarily travellers across the ASEAN region.
