Tropical with a hint of casual

AP – Jason Wu did what few designers dare during New York Fashion Week: He put on a live show with a tiny audience present in the middle of a pandemic.

Why?

“I think the world needs beauty and optimism,” the designer told The Associated Press (AP) after his beach-themed show. “New York Fashion Week is not over. It is strong. We’re here. … We can all be safe, be gathered and still be able to celebrate.”

With 30 models on a wooden boardwalk surrounded by tropical plants and sand on a downtown rooftop, Wu spaced 36 guests at a safe distance apart as he took his audience to Mexico’s Tulum, the Yucatan Peninsula spot where he got married. The show was livestreamed on a new digital platform where most designers will be displaying their wares without the usual in-person crowds during this season’s abbreviated fashion week.