Brunei first export market for 2020 Proton X70

Azlan Othman

The 2020 Proton X70, Malaysia’s best-selling SUV, was launched in Brunei Darussalam last Sunday. The sultanate is the first export market for the Proton X70 and also the first export market for the upgraded Malaysian-made model from Tanjung Malim, Proton said in its media statement yesterday.

As with its predecessor, the 2020 Proton X70 will be made available in three variants (Standard, Executive and Premium X) and sold with a five-year unlimited mileage warranty.

The 2020 Proton X70 has been a popular choice among Malaysia SUV buyers since its launch in February this year. A total of 12,732 units have been delivered up to the end of August 2020, which accounts for 25.9 per cent of the total Malaysian SUV market. In Brunei, the previous X70 model was ranked in the top three in its segment despite having barely had a full year of sales.

While the country was not spared the ravages of COVID-19, the Total-Industry-Volume (TIV) figure of 7,609 units up to the end of July shows that total vehicle sales are trending towards at least being on par with last year.

“Proton is excited the Malaysian made 2020 Proton X70 has been launched in its first export market as exports will play an increasingly important role in growing our sales. With its combination of innovative features and comprehensive list of safety equipment, we believe the X70 will gain support from car buyers not only in Brunei, where it has already attracted a strong following, but also wherever it is sold around the world,” said Proton Edar Sdn Bhd Chief Executive Officer Roslan Abdullah.

The 2020 Proton X70 will be made available in three variants (Standard, Executive and Premium X). PHOTO: PROTON