Breastfeeding allows the mother to have a more delightful bonding experience with their newborn, said Consultant Obstetrician and Gynaecologist of Jerudong Park Medical Centre (JPMC) Dr Siti Khadijah binti Ismail.
She made these comments at a public forum hosted at The Empire Hotel & Country Club yesterday. The forum was titled ‘Empower Parents, Enable Breastfeeding’ supported by Medicorp Sdn Bhd in line with this year’s World Breastfeeding Week theme annually celebrated around the world on the first week of August.
Dr Siti Khadijah said a child’s development relies heavily on the daily intake that allows a stronger immune system and healthier growth. Such an intake comes from the mother’s milk, as breast milk contains microbiomes and milk fat globulin membrane (MFGM) that help infants to fight off viruses and bacteria, lowering the infant’s risk of having allergies and infections, and imposing a positive impact on the infant’s cognitive health, she said.
The forum was followed by a group discussion among new parents who shared their experiences of breastfeeding their newborn, challenges encountered and how they’ve overcome or are still experiencing the challenges.
The World Breastfeeding Week (WBW) is a global campaign coordinated by the World Alliance for Breastfeeding Action (WABA) that aims to inform, anchor, engage and galvanise action on breastfeeding and related issues.
The #WBW2019 theme is ‘Empower parents, enable breastfeeding’ and advocates for parental social protection policies and legislation, parent-friendly workplaces in both formal and informal sectors, as well as parent-friendly values and gender-equitable social norms.
The World Health Organization (WHO) has recommended practising breastfeeding for at least six months. However, it can still be extended for up to two years.
Tokens of appreciation were awarded to parents who voluntarily participated in the forum while 20 winners walked away with lucky draw prizes worth over BND3,000 during the event.
The infant massage demonstration was the last activity of the public forum.
JPMC’s International Association of Infant Massage UK (IAIM) certified nurses guided the participants’ ways to alternative treatment that uses massage therapy for babies as each massage may stimulate circulatory and digestive systems, hormonal and immune systems, coordination and balance, learning and concentration, muscular development and growth and mind and body awareness.