DOHA (Bernama) – In an effort to diversify Qatar’s tourism industry, Qatar Tourism Authority (QTA), invited adventure lovers to participate in a challenge aimed at reviving the age-old Arab tradition of camel riding.
Qatar News Agency reported that QTA will arrange two camel caravans for a 12km endurance ride in Zekreet on February 6 and 7.
Organised in partnership with Qatar Museum Authority for the second consecutive year, the Desert Caravan Challenge provides participants with an authentic experience through the revival of one of the age-old sports in the Gulf region.
Last year’s challenge was organised in Al Zubarah Fort, while this year’s challenge will be organised in the historical Zekreet region.
The diversification of the tourism products helps advance the National Tourism Sector Strategy 2030, which is aimed at developing a mature and sustainable tourism sector.
“Our tourism strategy seeks to build a modern and sustainable tourism sector capable of attracting tourists from all over the world,” said Hassan Al Ibrahim, Chief Tourism Development Officer.
“This event undoubtedly contributes to the realisation of this vision as it diversifies tourism offerings and sheds light on Qatar as a world tourism destination with deep cultural roots.
“The activity promotes prehistoric landmarks and showcases the beauty of the Qatari desert and nature,” he added.
Al Ibrahim said he expected extensive response from the public to the challenge, noting that QTA built on the success of last year’s challenge, which attracted hundreds of participants.
Open to Qatari citizens and residents over the age of 18, the caravan will set out for a endurance camel ride beginning outside the antiquated mosque in Zekreet (House of the Imam) and wind its way through the scenic desert sand to Zekreet Fort along its western region.