| Lyna Mohamad |
MORE than 30 customers of Guardian Pharmacy attended a “Get to Know Your Skin” Workshop yesterday at the Times Hotel in Berakas.
Organised by Alliance Cosmetics Pte Ltd (Brunei), the workshop was facilitated by Asia Pacific Training Manager for Avene, Anne Charlotte.
According to Alliance Key Account Executive, Frankie Lee, this is the first time such a workshop for Avene was organised by Alliance set to create awareness on the product to cater for sensitive skin and get consumers firsthand experience of the product.
Meanwhile, Alliance Cosmetics Pte Ltd General Manager Henry Lau noted that there has been a growing demand on sensitive skin products in Asia and since Avene products were introduced here, the number of consumers has also grown.
Seeing this positivity, Alliance had decided to come up with the workshop as an awareness programme and to further introduce the product to the Brunei consumers.
Based on surveys conducted, it shows that most Bruneians get their Avene products from Singapore or Malaysia.
During the workshop, the facilitator amongst all enlightened the attendees on the various types of skin and how it is categorised and determined according to the number of sebaceous glands and the secretion of sebum.
She also touched on the essential skin care as this is at the frontier between technique and pleasure to conciliate efficiency and well-being and also recommended on the type of products that best suits the various skin types.
According to Charlotte, hundreds of clinical observations made by dermatologists have confirmed the original properties of Avene Thermal Spring Water help to reduce the sensitivity of the cells involved in skin response mechanisms and improves exchanges between cells by strengthening their membranes.
It also reinforces the efficacy of the key cells in our immune defence systems and these helps the skin to become less sensitive, balanced and has better defence mechanisms.
To meet the needs of every type of sensitive skin, Avene Dermatological Laboratories has developed a line of skin care products with Avene Thermal spring water as its main active ingredient.
Every possible step was taken to preserve the purity of the ingredient such as on-site production, direct connection with the source and conservation of the environment.
The therapeutic use of Avene Thermal Spring Water goes back a long way to more than 250 years.
The curative powers of the water were discovered by chance when a horse afflicted with severe skin rashes was cured after drinking and bathing in the water.
The water has since been recognised for its soothing and softening properties on sensitive skin.
Avene Thermal Spring Water takes in vital minerals and trace elements as it filters through the rocks of the River Orb Valley and after over 50 years of a subterranean journey, the water emerges at the spring, rich in soothing and softening properties and its well-established properties, acknowledged by dermatological studies, make it the ideal care for sensitive skin.
Yesterday’s workshop concluded with participants taking part in basic skin care activity and a quiz session where winners won an Avene Travel Kit and a $10 Avene voucher.